Case Studies: Advancement
Case 1: Advancement
A Customer Success Manager wanted to move up into General Management with a broader range of responsibilities and full P&L. This involved developing a new LinkedIn Profile and Resume as well as Success Stories. As a result, he landed a much bigger job as Vice President and General Manager of a high growth start-up.
Case 2: Retirement to Start-up
The client had many years of experience in surplus food distribution and then retired. He was looking for something new to do and a way to build a new business. Julie coached him to identify services in a new market niche: irregular produce. She worked with him to develop content for a website which listed services, client testimonials, a compelling bio, and success stories. As a result, he started a successful consulting business and attracted two start-up partners for a new business.
Case 3: Retirement to Consulting
The Head of Federal Coastal Services, managing over 2,000 employees, was about to retire and sought coaching direction to begin a corporate consulting practice. Coach Julie developed a new brand which differentiated him from the competition, developed his unique value, and clarified the one thing that the market needed. After exploring this aspect, she developed his brand to focus on revenue growth as well as customer satisfaction. He landed his first consulting contract shortly after retirement.
Case 4: East to West Coast; Build a Consulting Practice
An East Coast IT systems administrator wanted to begin consulting work in DevOps and IT Services on the West Coast. We identified 25 companies to contact and developed success stories. He quickly established himself as an expert in this field and landed several contracts with an exciting start-up and the Gap Stores Corporate Office.
Case 5: Advancement
A Director at a Fortune 500 company was doing the work of a Senior Director but not advancing. After getting coached on how to present his successes at meetings with peers and superiors, and working on his style of delivery, performance review and career goals, his impact was noticed and he was reviewed for the next promotion.
Case 6. Coaching Practice
A coach was having trouble attracting new business and branching into wider audiences. Julie identified 5 markets to tap and developed narrative for new services, speaking engagements and a website. She provided direction and accountability on sales calls, pitches, and closing, as well as development of variable coaching packages. This work resulted in new service offerings and expanded client enrollment. The result was a high profile presence in corporate consulting, while expanding individual coaching services. Overall activity and income increased significantly.
